On the April 2 edition of Marketing Matters, Jerry Wind and Catharine Hays discussed the latest trends impacting Out of Home Advertising, including facial recognition. Joining them were guests Joe Cotugno, Partner, Senior Vice President of Client Services, Ayuda Systems; Mikhail Damiani, CEO, BlueBite; and Jacqueline Demchuk, Marketing & Communications Director, OMAC (Toronto).
The Wharton Future of Advertising Program airs programs monthly on Marketing Matters, a weekly call-in show airing on Wednesdays from 5pm to 7pm on Sirius XM Channel 111, Business Radio powered by Wharton. The next edition of Marketing Matters featuring WFoA will address Overcoming Indifference. The show will air on Wednesday, April 30th from 5pm to 7pm. Programs will be rebroadcast throughout the month. Full channel information available here: www.siriusxm.com/businessradio.