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Peter Winicov winicov@wharton.upenn.edu

News

WUMC: Diverse Professionals in Marketing

This year on October 21st, WFoA had the honor of sponsoring the annual Wharton Undergraduate Marketing Conference (WUMC), an all-day endeavor dedicated to giving students a peek behind the curtains of the marketing industry. WFoA Global Advisory Board member Barry

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Cannes Lions 2016

Key Take-Aways: Creative work is moving from ‘feel good’ to ‘make good’: the muscles of the creative community can have a far greater impact if they are used to generate social or environmental good, rather than just advertise it. Campaigns

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